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Event Details
SESSION OBJECTIVES
Led by Bonfire CEO and Campaign Director, Gordon Rudow, in this session you will learn how to:
- Facilitate an audience-centric brand development or communication strategy process
- Craft powerful company stories, brand statements and mantras that inspire employees and foster desired behaviors
- Design communications processes and structures that promote rapid responses to new external dynamics
- Identify messages that resonate with and guide audiences in times of major change
DATE & LOCATION
Date: February 29, 2012
TIme: 8:30 am-12:30 pm
Location: The Gap Inc. Headquarters 2 Folsom Street San Francisco, CA 94105
REGISTRATION FEES
Public: $75
Members of Sponsoring Organizations: $35
The Gap Inc. Employees: FREE
Please contact Bonfire or download the brochure for more information on the agenda, process and registration fees.
PAST PARTICIPANTS
- AutoNation
- Colgate-Palmolive
- Cox Enterprises
- Cushman & Wakefield
- Del Monte Foods
- eBay
- E*Trade
- Gap Inc.
- Genentech
- Harrah's Entertainment
- Land O'Lakes
- Life Technologies
- McKesson
- NASDAQ
- Nestlé USA
- Oracle
- Salesforce.com
- Starbucks
- Sun Microsystems
- SunPower
- Wells Fargo
EVENT SPONSORS
When & Where
The Gap Inc. Headquarters
2 Folsom Street
San Francisco,
CA 94105
Wednesday, February 29, 2012 from 8:30 AM to 12:30 PM (PT)
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Hosted By
Bonfire Communications
Bonfire Communications is a multi-disciplinary agency that drives award-winning results through excellence in business strategy, communications planning, branding and media execution, serving some of the most reputable brands around the globe.
